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The movement to uncover wrongdoing and advocate reform of corrupt or harmful practices was called: A. advocacy journalism B. the Reform movement C. crusading D.
The movement to uncover wrongdoing and advocate reform of corrupt or harmful practices was called: A. advocacy journalism B. the Reform movement C. crusading D. muckraking E. the expository press Between the two World Wars, three types of magazines evolved: the digest, the newsmagazine, and the magazine. A. lifestyle B. advertiser-supported C. mass audience D. specialized E. pictorial After the two World Wars, sports magazines such as Golf Digest became popular, because of: A. increased competition B. increased leisure time C. the relative decline of newspapers D. the importance of sports to building business relationships E. the use of stunning illustrations Which of die following is causing magazines to struggle? A. Retailers are more selective about the number of magazines they will carry B. Sweepstakes competitions (such as Publishers Clearinghouse) have disappeared due to legal problems C. The national do-not-call list makes telephone sales difficult D. A variety of cable channels (such as Food Network) offer advertisers an alternative way to reach targeted audiences E. all of these Which of the following strategies have publishers used to try to improve their finances ? A. Publishers are strengthening their Web presence B. Publishers are sponsoring conferences C. Publishers are sponsoring trade shows D. Publishers are becoming more cost conscious E. all of these
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