The new business venture, Best-in-World, has been marufacturing technology devices for over 20 years and is considering adding a new technoiogy device to its music line. They have an estabilihed reputation for building quality decices, but they are rather novice in the music indiatry, The Chief innovation and Design Officer, Julle Naugle-fur, is tasked with hiring a murketing firm to conduct a survey to determine the feaskity and demand for their new music device. The follow drcision table Ilustrates the potential payoffs for a Wigh demand, moderace demand and low demand for the new music device. The decision wil be whethee to start production on this new device in small scale, large scale or not at al, Step 3 of 3: How much should julie be wiling to pay a marketing firm to conduct the survoy for probabilicy information regarding the feasibility and demand for their new munic device