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The objective of a competitive strategy is to _ _ _ _ _ _ _ _ _ . Question 5 7 options: establish a competitively
The objective of a competitive strategy is to Question options: establish a competitively powerful value chain lend greater detail to the company's business model provide buyers superior value relative to the offerings of rival sellers in order to attain a competitive advantage get the company into the best strategic group and then dominate it
The objective of a competitive strategy is to
Question options:
establish a competitively powerful value chain
lend greater detail to the company's business model
provide buyers superior value relative to the offerings of rival sellers in order to attain a competitive advantage
get the company into the best strategic group and then dominate it
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Marketing Management
Authors: Mark Johnston, Greg Marshall
3rd edition
1259637158, 978-1259637155
