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The owner of a movie theater company used multiple regression analysis to predict gross revenue (y) as a function of television advertising (x) and newspaper
The owner of a movie theater company used multiple regression analysis to predict gross revenue (y) as a function of television advertising (x) and newspaper advertising (x). The estimated regression equation was y = 82.5 +2.26x + 1.60x. The computer solution, based on a sample of eight weeks, provided SST = 25.4 and SSR = 23.355. (a) Compute and interpret R2 and R2. (Round your answers to three decimal places.) The proportion of the variability in the dependent variable that can be explained by the estimated multiple regression equation is in the model, the proportion of the variability in the dependent variable that can be explained by the estimated multiple regression equation is . Adjusting for the number of independent variables (b) When television advertising was the only independent variable, R2 = 0.653 and R2 = 0.595. Do you prefer the multiple regression results? Explain. 8 preferred since both R2 and R 2 show an increased percentage of the variability of y explained when both independent variables are used. Multiple regression analysis is a Submit Answer
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