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The packaged food manufacturers start manufacturing gluten-free packaged food to meet the needs of American consumers that are concerned about the harmful effects of gluten.

The packaged food manufacturers start manufacturing gluten-free packaged food to meet the needs of American consumers that are concerned about the harmful effects of gluten. The strategic decision to a "gluten-free" version of packaged food is made based on __________ factors in their ___________ analysis.

A) Internal; EFE 

B) Macro environment; PESTLE

C) Microeconomic; Porter's Five Forces

D) External: IF

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