The Promotional Mix for YOUR business. Be sure to put the type of business at the top of your assignment. Go into detail and explain how you would use all four parts of the promotional mix for your business with examples. Identify what percentage for each ingredient of the mix you would allocate resources to.

Example: Product Mix: Personal Care and Beauty Products Product Line 1: Skincare . Item 1: Facial Cleanser . Item 2: Moisturizing Cream Product Line 2: Haircare . Item 1: Shampoo . Item 2: Conditioner Product Classification: . Skincare: - Facial Cleanser: Cleansing product - Moisturizing Cream: Hydrating product . Haircare: . Shampoo: Cleansing product . Conditioner: Nourishing product Brand Name: Pure Beautyr Pricing Strategies: 1. Penetration Pricing: This pricing strategy aims to set a lower price initially to attract customers and gain market share. 2. Bundling Pricing: This pricing strategy offers discounts to customers who buy a bundle of products, promoting cross-selling and increasing the average value of the sale. 3. Premium Pricing: This pricing strategy sets a higher price for the product, targeting customers who value highquality products and are willing to pay more. The positioning of the brand, the target market, the level of competition, and the cost structure will all inuence the pn'cing strategy choice. Forinstance, Pure Beauty might utilize penetration pricing to enter the market and win over customers before switching to bundling pricing to boost sales and encourage cross-selling. Alternately, if the business wants to stand out as a premium product, it might employ premium pricing to appeal to wealthy clients who prion'tize quality over quantity