The purpose of this assignment is that you know what your industry really consists of in the manner of size and competition. Be aware of not only your competition but your allies as well through Trade Associations. Create a presentation answering these questions: What is the Description or Summary of your Industry? What is your NAICS Code? What is the Size of your Industry? What are the Top Companies in the Industry? Name 2+ Trade Associations Name 2+ Trade Magazines/Websites Include any other information that demonstrates that you understand your industry You are expected to create a slideshow presentation of at least 5 slides describing each of these questions. Acceptable submissions : .ppt, .pptx, .pdf Think about your slides last. Building your slides should be the tail end of developing your presentation. Think about your main message, structure its supporting points, practice it and time itand then start thinking about your slides. The presentation needs to stand on its own; the slides are just something you layer over it to enhance the listener experience. Create a consistent look and feel. In a good slide deck, each slide feels like part of the same story. That means using the same or related typography, colors and imagery across all your slides. Using pre-built master slides can be a good way to do that, but it can feel restrictive and lead to me-too decks. Think about topic transitions. It can be easy to go too far in the direction of consistency, though. You dont want each slide to look exactly the same. I like to create one style for the slides that are the meat of what Im saying, and then another style for the transitions between topics. With text, less is almost always more. One thing to avoidslides with a lot of text, especially if its a repeat of what youre saying out loud. Its like if you give a paper handout in a meetingeveryones head goes down and they read, rather than staying heads-up and listening. If there are a lot of words on your slide, youre asking your audience to split their attention between what theyre reading and what theyre hearing. Thats really hard for a brain to do, and it compromises the effectiveness of both your slide text and your spoken words. If you cant avoid having text-y slides, try to progressively reveal text (like unveiling bullet points one by one) as you need it. Use photos that enhance meaning. I love using simple, punchy photos in presentations, because they help what youre saying resonate in your audiences mind without pulling their attention from your spoken words. Look for photos that (1) speak strongly to the concept youre talking about and (2) arent compositionally complex. Your photo could be a metaphor or something more literal, but it should be clear why the audience is looking at it, and why its paired with what youre saying