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The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the

The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:

Total Dirt Bikes Mountain Bikes Racing Bikes
Sales $ 921,000 $ 267,000 $ 402,000 $ 252,000
Variable manufacturing and selling expenses 472,000 112,000 204,000 156,000
Contribution margin 449,000 155,000 198,000 96,000
Fixed expenses:
Advertising, traceable 69,800 8,500 40,400 20,900
Depreciation of special equipment 44,200 20,400 8,000 15,800
Salaries of product-line managers 115,800 40,500 38,800 36,500
Allocated common fixed expenses* 184,200 53,400 80,400 50,400
Total fixed expenses 414,000 122,800 167,600 123,600
Net operating income (loss) $ 35,000 $ 32,200 $ 30,400 $ (27,600)

*Allocated on the basis of sales dollars.

Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.

Required:

1. What is the financial advantage (disadvantage) per quarter of discontinuing the racing bikes?

2. Should the production and sale of racing bikes be discontinued?

3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.

Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.

Totals Dirt Bikes Mountain Bikes Racing Bikes
Contribution margin (loss)
Traceable fixed expenses:
Total traceable fixed expenses
Product line segment margin (loss)
Net operating income (loss)

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