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The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the

The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:

Total Dirt Bikes Mountain Bikes Racing Bikes
Sales $ 929,000 $ 262,000 $ 408,000 $ 259,000
Variable manufacturing and selling expenses 470,000 110,000 205,000 155,000
Contribution margin 459,000 152,000 203,000 104,000
Fixed expenses:
Advertising, traceable 69,500 9,000 40,300 20,200
Depreciation of special equipment 44,500 20,700 7,800 16,000
Salaries of product-line managers 114,400 40,300 38,800 35,300
Allocated common fixed expenses* 185,800 52,400 81,600 51,800
Total fixed expenses 414,200 122,400 168,500 123,300
Net operating income (loss) $ 44,800 $ 29,600 $ 34,500 $ (19,300)

*Allocated on the basis of sales dollars.

Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.

Required:

  1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
  2. Should the production and sale of racing bikes be discontinued?
  3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.

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