Question
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |
---|---|---|---|---|
Sales | $ 919,000 | $ 263,000 | $ 404,000 | $ 252,000 |
Variable manufacturing and selling expenses | 464,000 | 115,000 | 191,000 | 158,000 |
Contribution margin | 455,000 | 148,000 | 213,000 | 94,000 |
Fixed expenses: | ||||
Advertising, traceable | 70,600 | 9,000 | 40,800 | 20,800 |
Depreciation of special equipment | 43,600 | 20,500 | 7,300 | 15,800 |
Salaries of product-line managers | 115,200 | 40,400 | 39,000 | 35,800 |
Allocated common fixed expenses* | 183,800 | 52,600 | 80,800 | 50,400 |
Total fixed expenses | 413,200 | 122,500 | 167,900 | 122,800 |
Net operating income (loss) | $ 41,800 | $ 25,500 | $ 45,100 | $ (28,800) |
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
2. Should the production and sale of racing bikes be discontinued?
3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
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