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The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the

The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:

Total Dirt Bikes Mountain Bikes Racing Bikes
Sales $ 928,000 $ 263,000 $ 405,000 $ 260,000
Variable manufacturing and selling expenses 455,000 110,000 193,000 152,000
Contribution margin 473,000 153,000 212,000 108,000
Fixed expenses:
Advertising, traceable 70,000 8,800 40,400 20,800
Depreciation of special equipment 43,800 20,500 7,800 15,500
Salaries of product-line managers 114,300 40,200 38,900 35,200
Allocated common fixed expenses* 185,600 52,600 81,000 52,000
Total fixed expenses 413,700 122,100 168,100 123,500
Net operating income (loss) $ 59,300 $ 30,900 $ 43,900 $ (15,500)

Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.

Required:

1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?

2. Should the production and sale of racing bikes be discontinued?

3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.

Totals Dirt Bikes Mountain Bikes Racing Bikes
Sales ? ? ? ?
Variable manufacturing and selling expenses ? ? ? ?
Contribution margin (loss) 0 0 0 0
Traceable fixed expenses: ? ? ? ?
Depreciation of special equipment ? ? ? ?
Salaries of the product line managers ? ? ? ?
Advertising, traceable ? ? ?

?

Total traceable fixed expenses 0 0 0 0
Product line segment margin (loss) 0 $0 $0 $0
Common fixed expenses ?
Net operating income (loss) $0

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