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The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the

The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:

Total Dirt Bikes Mountain Bikes Racing Bikes
Sales $ 919,000 $ 262,000 $ 401,000 $ 256,000
Variable manufacturing and selling expenses 471,000 118,000 198,000 155,000
Contribution margin 448,000 144,000 203,000 101,000
Fixed expenses:
Advertising, traceable 69,300 8,300 40,700 20,300
Depreciation of special equipment 44,100 20,900 7,900 15,300
Salaries of product-line managers 115,700 40,600 38,200 36,900
Allocated common fixed expenses* 183,800 52,400 80,200 51,200
Total fixed expenses 412,900 122,200 167,000 123,700
Net operating income (loss) $ 35,100 $ 21,800 $ 36,000 $ (22,700)

*Allocated on the basis of sales dollars.

Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.

Required:

1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?

2. Should the production and sale of racing bikes be discontinued?

3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.

Totals Dirt Bikes Mountain Bikes Racing Bikes
Contribution margin (loss)
Traceable fixed expenses:
Total traceable fixed expenses
Product line segment margin (loss)
Net operating income (loss)

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