Question
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |
---|---|---|---|---|
Sales | $ 926,000 | $ 266,000 | $ 406,000 | $ 254,000 |
Variable manufacturing and selling expenses | 475,000 | 113,000 | 208,000 | 154,000 |
Contribution margin | 451,000 | 153,000 | 198,000 | 100,000 |
Fixed expenses: | ||||
Advertising, traceable | 69,800 | 8,700 | 40,500 | 20,600 |
Depreciation of special equipment | 44,400 | 20,800 | 7,600 | 16,000 |
Salaries of product-line managers | 115,500 | 41,000 | 38,500 | 36,000 |
Allocated common fixed expenses* | 185,200 | 53,200 | 81,200 | 50,800 |
Total fixed expenses | 414,900 | 123,700 | 167,800 | 123,400 |
Net operating income (loss) | $ 36,100 | $ 29,300 | $ 30,200 | $ (23,400) |
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
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