Question
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |
---|---|---|---|---|
Sales | $ 925,000 | $ 264,000 | $ 403,000 | $ 258,000 |
Variable manufacturing and selling expenses | 488,000 | 120,000 | 209,000 | 159,000 |
Contribution margin | 437,000 | 144,000 | 194,000 | 99,000 |
Fixed expenses: | ||||
Advertising, traceable | 69,700 | 8,200 | 40,900 | 20,600 |
Depreciation of special equipment | 44,300 | 20,800 | 7,900 | 15,600 |
Salaries of product-line managers | 114,300 | 40,700 | 38,400 | 35,200 |
Allocated common fixed expenses* | 185,000 | 52,800 | 80,600 | 51,600 |
Total fixed expenses | 413,300 | 122,500 | 167,800 | 123,000 |
Net operating income (loss) | $ 23,700 | $ 21,500 | $ 26,200 | $ (24,000) |
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
2. Should the production and sale of racing bikes be discontinued?
3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
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