Question
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |
---|---|---|---|---|
Sales | $ 920,000 | $ 263,000 | $ 404,000 | $ 253,000 |
Variable manufacturing and selling expenses | 466,000 | 110,000 | 204,000 | 152,000 |
Contribution margin | 454,000 | 153,000 | 200,000 | 101,000 |
Fixed expenses: | ||||
Advertising, traceable | 69,000 | 8,200 | 40,700 | 20,100 |
Depreciation of special equipment | 43,600 | 20,200 | 7,700 | 15,700 |
Salaries of product-line managers | 114,400 | 40,100 | 38,200 | 36,100 |
Allocated common fixed expenses* | 184,000 | 52,600 | 80,800 | 50,600 |
Total fixed expenses | 411,000 | 121,100 | 167,400 | 122,500 |
Net operating income (loss) | $ 43,000 | $ 31,900 | $ 32,600 | $ (21,500) |
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
Should the production and sale of racing bikes be discontinued?
Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
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