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The Regression Coefficients from a fitted Bass Model were A =400, B= 0.088, C= -0.00000045. What is the estimated coefficient of innovation for this product

The Regression Coefficients from a fitted Bass Model were A =400, B= 0.088, C= -0.00000045. What is the estimated coefficient of innovation for this product category?

Select one:

a. 0.09

b. 1.10

c. 0.002

d. 2.40

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