Question
The role of a scrum master in a marketing organization is to a. continually look for ways to disrupt the firm's product markets. b. foster
The role of a "scrum master" in a marketing organization is to
a. | continually look for ways to disrupt the firm's product markets. | |
b. | foster intra-organization competition to ensure high motivation levels among managerial personnel | |
c. | lead rapid "sprints" to develop marketing initiatives, apps and websites. | |
d. | to break down the walls or silos that often separate functional departments within the firm. |
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Management Accounting
Authors: Leslie G. Eldenburg, Albie Brooks, Judy Oliver, Gillian Vesty, Rodney Dormer, Vijaya Murthy, Nick Pawsey
4th Edition
0730369382, 978-0730369387
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