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The S Company produces and sells two product lines with the following budgeted revenues and expenses: Product X Product Y Expected total industry sales (units)
The S Company produces and sells two product lines with the following budgeted revenues and expenses:
Product X | Product Y | |
---|---|---|
Expected total industry sales (units) | 82,100 | 142,000 |
Expected S Company sales (units) | 8,810 | 38,000 |
Budgeted selling price per unit | 140 | 220 |
Variable costs per unit | 65 | 110 |
Actual results for 20x2 included:
Product X | Product Y | |
---|---|---|
Actual industry sales | 96,000 | 162,000 |
Actual S Company sales | 16,000 | 32,600 |
Actual selling price (unit) | 155 | 198 |
Required:
1. Calculate the sales volume, sales-quantity and market-size variances in terms of contribution margins.
2. In your opinion, when a large market-size favourable variance could be an issue?
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