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The sales manager of various sporting goods stores has been running a national advertising campaign for a few months. The monthly advertising costs (in thousands

The sales manager of various sporting goods stores has been running a national advertising campaign for a few months. The monthly advertising costs (in thousands of dollars) for a 10-month period and the corresponding net income (in thousands of dollars) (before taxes) are presented in the table opposite.

Months Net income before taxes (y) ($000) Monthly advertising cost (x) ($000)
January 135.0 11.0
February 212.0 18.0
March 180.0 12.2
April 212.0 19.8
May 200.0 17.5
June 162.0 15.2
July 150.0 14.2
August 172.0 16.5
September 155.0 13.0
October 180.0 15.0

The scatter plot of the pairs of observations is presented below.

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