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The Situation Analysis is finalized as a written document that includes what components? O Summaries of (1) current market share, (2) historical sales volume


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The Situation Analysis is finalized as a written document that includes what components? O Summaries of (1) current market share, (2) historical sales volume by year, and (3) return on investment in past marketing campaigns. O Summaries of (1) opportunities based on customer needs and (2) problems that must be resolved to take advantage of these opportunities. O Results of analyzing the (1) micro-environment (factors affecting the company) and (2) macro- environment (factors affecting many companies), and (3) emerging social media strategy. O Overviews of all departmental strategies, including (1) Finance, (2) Operations, (3) Personnel, and (4) Marketing. The Situation Analysis is finalized as a written document that includes what components? O Summaries of (1) current market share, (2) historical sales volume by year, and (3) return on investment in past marketing campaigns. O Summaries of (1) opportunities based on customer needs and (2) problems that must be resolved to take advantage of these opportunities. O Results of analyzing the (1) micro-environment (factors affecting the company) and (2) macro- environment (factors affecting many companies), and (3) emerging social media strategy. O Overviews of all departmental strategies, including (1) Finance, (2) Operations, (3) Personnel, and (4) Marketing.

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