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The Streaming Wars. Conduct some online research on the Canadian streaming industry and complete the following table. (15 marks) Service Price / month (C$) Consumer

  1. The Streaming Wars.

Conduct some online research on the Canadian streaming industry and complete the following table. (15 marks)

Service Price / month (C$) Consumer promotion?

Why subscribe?

Consumer Benefit vs. other options?

Netflix

Crave

Amazon Prime Video

Disney +

Apple TV+

  1. Summarize two observations from your completed table. How else can management differentiate their brands? (3 marks)

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