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The subjective approach to project analysis: a . Is used only when the firm's cost of capital is unknown. b . Uses the market rate
The subjective approach to project analysis:
a Is used only when the firm's cost of capital is unknown.
b Uses the market rate of return as the base rate which is then adjusted for the risk level of each project.
c Is a purely random allocation of discount rates to various projects.
d Allows managers to adjust for the risk level of each project without knowing the actual beta of the project.
e Uses the beta of each project to determine the appropriate discount rate for the project.
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