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The Top Management of Dream Home Estates is meeting to discuss their plan for a New CRM Solution. Both the CIO, Mr . Unni and

The Top Management of Dream Home Estates is meeting to discuss their plan for a
New CRM Solution. Both the CIO, Mr. Unni and the CFO, Mr. Mishra are of the strong
opinion that the company should implement a Custom On-Premise CRM solution to be
developed by the companys regular IT Partner. On the other hand, both, Mr Das, Head of
Sales and Ms Dutt, CFO are keen to move to a cloud Cloud-based SaaS CRM solution. The
debate is getting heated as Ms Dutt also recalled past IT system implementation failures.
a. What arguments can Mr. Unni make in favor of in-house CRM implementation?
b. What arguments can Mr Das make in favor of a Cloud-based SaaS CRM solution?

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