The topic of the group activity is a comparison of technology innovation between Rivian and Ford. Rivian is a new entrant into vehicle manufacturing - they only offer elective vehicles and the move to electric vehicles is definitely heating up. For us in Georgia, electric vehicle manufacturing is particularly important . - the Governor has even announced EVs as one of his areas of focus for the state. Rivian has been given $1.5 billion in incentives to build an electric vehicle assembly plant here in Georgia. Use of Innovative Technology - Competitive advantage, these days, is often found in a company's use of innovative technologies. Describe Ford's use of innovative technologies. Be sure to describe the technologies in detail. Also. consider such areas as: - More and more often innovative technology is related to Artificial Intelligence. How does the company use Al ? - How does technology make the company stand out? - Does the company face any challenges such as societal acceptance or qovernment requlation