The Toronto Home Show and Exhibition is taking place Apr 11-13, 2022 (see attached notice). We feel the conference offers an excellent opportunity to promote some of our new products.

As the marketing group within Powerful Solutions Inc., we have already determined the nature and focus of our company's participation in the event. We intend to promote the following goods and services:

• Our main residential product lines, especially our solar powered home water heaters
• Our industry leading quality and service
• Our leading edge technology

We see Powerful Solutions Inc.'s participation in this event as a key component to our current marketing strategy. We hope we will yield many new orders during the event and increase sales of our home improvement products by 20% during the second quarter of 2022.

We would like a very professional, highly visible display at the exhibition. To keep the costs down the display should, wherever possible, make use of existing physical exhibit structures, printed materials, and demonstration displays. The Marketing Division will be covering all costs (set-up, transportation, accommodations, literature, novelty gifts, etc.)

There should be sufficient staff at the booth to ensure line ups do not develop and to prevent potential customers from becoming discouraged and turning away.There should also be an interactive type display to provide visitors an idea of our product capabilities.

Please make sure this goes smoothly and thanks for stepping up on short notice as interim project managers.

Notice - Exhibitor Instructions

Thank you for inquiring about the Toronto Home Show and Exhibition to be held April 11-13, 2022 in the National Trade Centre. The exhibition is expecting over 10,000 participants. Floor space for vendor exhibits is approximately $30 per square foot:

Floor Space	Cost
5' x 10'	$1,500
7' x 12'	$2,500
12' x 20'	$7,200
30' x 30'	$25,000

Submissions for space for the vendor's exhibition must be received no later than February 15, 2022. Please allow 2 weeks for confirmation of space and booth number. In addition to reserving space, participants must also register by March 23, 2022. All vendor spaces will include access to standard electrical hook-ups. Special requirements such as WIFI access, audio/visual equipment, lighting, etc. can be arranged for a fee through the conference administration group at (416) 555-5555. Please be sure all such arrangements are made no later than March 17^th, 2022.

Exhibitor materials can be shipped to the National Trade Centre, 123 Main St, Toronto, ON. The delivery window for all materials is April 6-10, 2022. Materials cannot be accepted outside of these dates.

Exhibitors will have access to the Centre on April 10^th between 7am and 8pm for set up. All displays must be completely removed from the Centre before April 14^th, 8:00pm.

1.Who is affected by this and who must be involved? (Stakeholders)

2.How will we know when we are done and whether the project was successful? (Success Criteria)