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THE TRANSPORTATION SECTOR - In considering the mode of transportation to be used in getting to any destination, the visitor will consider 3 parameters. Which
THE TRANSPORTATION SECTOR In considering the mode of transportation to be used in getting to any destination, the visitor will consider parameters. Which of the following is NOT one of these parameters?
a Time available
b Benefits of the destination
c Distance to be traveled.
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Strategic Brand Management Building Measuring and Managing Brand Equity
Authors: Kevin Lane Keller
4th edition
9780273779414, 132664259, 273779419, 978-0132664257
