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The two ideas on which company loyaltyor organizational loyalty to broaden the titleis built are the following: An attachment to the organization that is

The two ideas on which company loyalty—or organizational loyalty to broaden the title—is built are the following: ◦ 


An attachment to the organization that is non-instrumental, meaning the attachment is not maintained only because it serves the employee’s concrete interests, such as the need for a salary. ◦ 

A deposited value in the organization that goes beyond any individual and their attachment: the organization’s value continues even without those who currently feel it. 

How are these ideas manifested in the case of April Leatherwood?


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