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The type of strategy employed to introduce the new product and whether the new product or service was properly timed to the market. The uniqueness
The type of strategy employed to introduce the new product and whether the new product or service was properly timed to the market.
The uniqueness of the product or service and how it differentiates from its competition.
The effect of the new product or service on the companys value chain.
Did the company have all the necessary resources to correctly and fully implement its strategy; and Did the company need to form a partnership or strategic alliance to support the implementation of its strategy?
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Operations Management
Authors: William J Stevenson
12th edition
2900078024107, 78024102, 978-0078024108
