Question
The Walt Disney Company operates four segments: Media Networks, Parks and Resorts, Studio Entertainment, and Consumer Products. The following financial data is available for each
The Walt Disney Company operates four segments: Media Networks, Parks and Resorts, Studio Entertainment, and Consumer Products. The following financial data is available for each segment:
Segment | Revenue ($) | Operating Income ($) |
Media Networks | $10,000,000 | $2,500,000 |
Parks and Resorts | $8,000,000 | $1,800,000 |
Studio Entertainment | $6,000,000 | $1,200,000 |
Consumer Products | $4,000,000 | $800,000 |
Calculate the segment margin for each segment and discuss the performance of Disney's segments.
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Financial Reporting and Analysis
Authors: Flawrence Revsine, Daniel Collins, Bruce, Mittelstaedt, Leon
6th edition
978-0078025679
