The Washington Post was having financial difficulties for a variety of different reasons such as rising levels of competition in the news market, lack of product innovation, rising subscription prices due to inflation, newspaper's failure to capitalize on the growth of digital advertising, the newspaper inability to keep up with the rapid pace of change in the news industry, and the inability to keep up with the level of news coverage and the speed that other digital sources were able to give.

Provide an idea or ways on how the Washington Post can successfully implement the following alternatives:

• Focus on development of new product's
• Increase marketing efforts
• Implement cost-saving measures

Make sure to provide citations in the paragraphs.