Then, address the questions below. Be specific and cite any references.

1. Why did the consumer electronic giants invest so much in developing audio technology that exceeded the hearing capacity of humans?
2. Can you think of other companies or industries that are currently investing in technology dimensions where the utility payoff of improving the technology has flattened?
3. Share an example of a firm that would weigh "importance to customers" much higher than "ease of improvement"?
4. Streaming has impacted the CD, DVD and Blu-ray disc market. Which streaming service for music has really innovated and helped drive the movement? Which streaming service for movies has really innovated and helped drive the movement?
5. Do you feel that streaming services like HBO Max, Discovery+, CBS All Access, Disney+, PlutoTV, Tubi, Hulu and Peacock will make it? What happened to CNN+? Do you feel they are innovative in their offerings? What is the impact to people who are cord cutters? Do all these offerings help the family budget?

single spaced, and at least 2-3 pages. Please use a question-and-answer format. Professional writing, full sentences (no bullet points)