There are 6 questions, please see questions in attached file. Please use information in the pdf file to answer those questions.

GXM79748_085 Dec. 31 2023 Page 1 Round 3 Summary Report The summary report serves as a snapshot of the industry, your company and your competitors. You can quickly review how your company is performing against the competition, scan ratios for areas of threat, and analyze highlevel market share breakdowns. Financials ($000) Andrews Baldwin Chester Digby Sales EBIT Profits Cumulative Profit SG&A: Sales Contribution Margin Emergency Loan $41,070 ($8,574) ($7,949) $7,421 37.1% 32.0% $0 $226,581 $37,728 $17,391 $75,788 10.6% 30.0% $0 $204,337 $17,982 $2,817 $49,419 11.9% 26.3% $0 $121,758 $4,387 ($5,140) $11,903 16.7% 28.7% $0 Ratios Andrews Baldwin Chester Digby 13.0% 19.4% 0.67 2.00 13.8% 7.7% 1.80 2.00 1.8% 1.4% 1.29 2.21 4.1% 4.2% 0.97 2.19 ROA ROS Asset Turnover Leverage Market Share Market Share Americas Europe Asia Pacific Total Andrews 8.9% 1.4% 9.4% 6.4% Baldwin 25.9% 32.3% 33.1% 29.8% Chester 35.5% 34.6% 57.6% 40.3% Digby 29.7% 31.7% 0% 23.5% Industry Avg. $148,437 $12,881 $1,780 $36,133 19.1% 29.3% $0 Industry Avg. 0.4% 3.6% 1.18 2.10 GXM79748_085 Dec. 31 2023 Page 2 Round 3 Market Report The Market Report breaks down the publicly held debt and equity for each company. Although not the only indicator, tracking the trends can give good insight into how a company is managing its growth and what the relative strength and size of each company is. Stock Market Summary Company Andrews Baldwin Chester Digby Close $1.00 $74.14 $36.98 $12.78 Change ($1.23) $12.82 ($11.01) ($7.42) Shares 2,319,576 2,166,497 2,827,076 3,386,214 Market Cap $2 $161 $105 $43 Book Value $13.17 $29.02 $25.38 $16.95 EPS ($3.43) $8.03 $1.00 ($1.52) Dividend $0.00 $3.90 $0.00 $0.00 Yield 0% 5% 0% 0% P/E 0.29 9.24 37.11 8.42 Stock Price Bond Market Summary Company Andrews Baldwin Chester Digby Series 10.4S2027 11.8S2028 12.0S2030 12.1S2031 13.6S2033 11.1S2028 12.0S2029 13.4S2030 13.3S2032 10.4S2027 11.9S2028 12.3S2029 12.7S2030 13.8S2032 14.4S2033 10.4S2027 11.5S2028 12.7S2029 12.6S2030 13.8S2031 13.7S2032 14.8S2033 Face 6,000,000 4,000,000 4,600,000 7,000,000 6,600,000 5,449,051 256,914 6,437,415 5,517,084 2,218,645 7,649,608 4,926,402 15,590,582 13,447,232 6,051,534 1,471,979 6,592,891 4,542,708 8,416,911 1,497,183 9,281,040 10,874,874 Yield 11.9% 13.1% 13.6% 13.8% 14.5% 12.7% 13.4% 14.2% 14.3% 12.1% 13.4% 13.9% 14.2% 14.9% 15.1% 12.0% 13.1% 14.0% 14.1% 14.7% 14.7% 15.1% Close 87.39 89.90 88.28 87.80 93.93 87.54 89.35 94.14 92.79 86.10 88.68 88.74 89.28 92.92 95.53 86.35 87.66 90.59 89.25 93.76 92.89 98.01 S&P CCC CCC CCC CCC CCC CCC CCC CCC CCC CC CC CC CC CC CC CC CC CC CC CC CC CC GXM79748_085 Dec. 31 2023 Page 3 Round 3 Financial Summary Financial statements provide insight into the company's activities for the year from the financial perspective, presented according to accounting rules. Cash Flow Statement Survey Andrews Baldwin Chester Digby ($7,949) $17,391 $2,817 ($5,140) $6,165 $0 $6,179 ($68) $11,127 $0 $9,171 $0 $464 ($1,964) $1,411 ($1,873) $4,680 ($19,615) ($4,014) $4,553 $6,181 ($10,357) ($4,838) $4,929 $445 ($18,558) $864 ($13,218) ($6,500) ($7,200) ($27,200) ($24,200) $0 $0 $0 $6,600 $0 ($6,600) $0 $0 $0 ($180) ($8,553) ($8,457) $0 $0 $0 ($453) ($34,302) $32,196 $0 ($11,016) ($1,427) ($15,090) $0 $2,962 $0 $6,052 $0 ($22,358) $25,408 $0 $12,064 ($1,280) ($11,487) $0 $11,398 $0 $10,875 $0 ($23,361) $17,834 $0 $16,746 ($553) ($21,226) Balance Sheet Survey Cash Accounts Receivable Inventory Total Current Assets Plant and Equipment Accumulated Depreciation Total Fixed Assets Total Assets Account Payable Current Debt Long Term Debt Total Liabilities Common Stock Retained Earnings Total Equity Total Liabilities Owners Equity Andrews $9,612 $3,376 $1,964 $14,952 $92,480 ($46,357) $46,123 $61,074 $2,321 $0 $28,200 $30,521 $13,308 $17,245 $30,553 $61,074 Baldwin $23,081 $18,623 $35,817 $77,521 $92,680 ($44,201) $48,479 $126,000 $13,282 $32,196 $17,660 $63,138 $10,994 $51,868 $62,862 $126,000 Chester $20,497 $16,795 $14,991 $52,283 $166,900 ($60,307) $106,593 $158,876 $11,844 $25,408 $49,884 $87,136 $24,857 $46,883 $71,740 $158,876 Digby $1,661 $10,008 $29,565 $41,234 $137,560 ($53,309) $84,251 $125,485 $7,592 $17,834 $42,678 $68,103 $35,184 $22,199 $57,382 $125,485 Income Statement Survey Sales Variable Costs(Labor,Material,Carry,Shipping) Depreciation SG&A (R&D/Promo/Sales/Admin) Other (Fees/Writeoffs/Bonuses) EBIT Interest (Short Term / Long Term) Taxes Profit Sharing Net Profit Andrews $41,070 $27,924 $6,165 $15,225 $330 ($8,574) $3,393 ($4,027) $9 ($7,949) Baldwin $226,581 $158,688 $6,179 $24,049 ($61) $37,728 $6,450 $13,532 $355 $17,391 Chester $204,337 $150,522 $11,127 $24,257 $451 $17,982 $9,757 $5,350 $57 $2,817 Digby $121,758 $86,786 $9,171 $20,302 $1,114 $4,387 $8,026 $1,448 $54 ($5,140) Cash Flows From Operating Activities Net Income (Loss) Adjustment For Non Cash Items Depreciation Extraordinary Gains/Losses/Writeoff Changes in current assets and liabilities Accounts Payable Inventory Accounts Receivable Net Cash From Operations Cash Flows From Investing Activities Plant Improvements (Net) Cash Flows From Financing Activities Dividends Paid Sales of Common Stock Purchase of Common Stock Cash from Long Term Debt Issued Early Retirement of Long Term Debt Retirement of Current Debt Cash From Current Debt Borrowing Cash From Emergency Loan Net Cash From Financing Activities Effect of Exchange Rate Net Change In Cash Position GXM79748_085 Dec. 31 2023 Page 4 Round 3 Regional Income Statement The Regional Income Statements outline the previous year's earnings across each of the three regions. They reflect the companies' performances in terms of revenues and expenses for the previous 12 months. Americas Sales Variable Costs Depreciation SG&A: Sales Other EBIT Interest Taxes Profit Sharing Net Profit Europe Sales Variable Costs Depreciation SG&A: Sales Other EBIT Interest Taxes Profit Sharing Net Profit Asia Pacific Sales Variable Costs Depreciation SG&A: Sales Other EBIT Interest Taxes Profit Sharing Net Profit Andrews $23,109,409 $15,808,077 $6,165,333 $6,953,645 $330,000 ($6,147,647) $3,392,600 ($3,339,086) $0 ($6,201,160) Andrews $2,920,973 $1,864,931 $0 $4,093,091 $0 ($3,037,050) $0 ($840,412) $0 ($2,196,638) Andrews $15,039,586 $10,251,092 $0 $4,177,922 $0 $610,572 $0 $152,643 $9,159 $448,771 Baldwin $83,882,849 $49,932,220 $6,178,667 $8,587,161 ($61,115) $19,245,916 $6,449,719 $4,478,669 $166,351 $8,151,177 Chester $76,305,672 $40,827,642 $11,126,667 $10,614,281 $450,677 $13,286,406 $9,757,201 $1,235,221 $45,880 $2,248,103 Digby $66,459,570 $32,560,777 $9,170,667 $11,464,857 $1,113,622 $12,149,648 $8,026,029 $1,443,267 $53,607 $2,626,745 Baldwin $82,393,939 $64,602,652 $0 $7,433,008 $0 $10,358,279 $0 $7,022,376 $66,718 $3,269,184 Chester $58,356,480 $47,321,478 $0 $6,531,573 $0 $4,503,430 $0 $4,067,139 $8,726 $427,565 Digby $55,298,909 $54,224,894 $0 $8,836,732 $0 ($7,762,717) $0 $4,382 $0 ($7,767,098) Baldwin $60,304,512 $44,152,802 $0 $8,028,382 $0 $8,123,328 $0 $2,030,832 $121,850 $5,970,646 Chester $69,675,231 $62,372,460 $0 $7,110,804 $0 $191,966 $0 $47,992 $2,879 $141,095 Digby $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 GXM79748_085 Dec. 31 2023 Page 5 Round 3 Production Analysis The Production Analysis page has key data concerning the capacity and automation levels of competitors' plants, plus a range of other critical information for competitive analysis. Plant Details Andrews Name Units Sold Production Baldwin Chester Digby Capacity 3,250 3,800 4,800 3,550 Automation 5.5 4.5 7.0 8.0 Outsource Inventory Inventory Inventory Average Americas Europe AsiaPacific Price Average Material Costs Average Average Labor Costs Shipping Able 347 346 0 0 0 0 $31.33 $7.90 $8.15 $1.57 Acre 950 1039 0 88 0 1 $31.50 $13.66 $8.15 $0.83 Baker 3077 2524 900 288 279 173 $37.00 $12.63 $10.40 $1.84 Bold 2975 1237 2200 312 276 198 $38.17 $12.51 $11.40 $1.78 Cake 3739 2524 1600 385 78 128 $25.00 $7.63 $8.57 $1.73 Cookie 3314 1584 2000 316 5 92 $24.50 $6.79 $9.79 $1.78 Candy 1133 643 500 10 0 0 $25.50 $7.21 $8.90 $1.31 Daze 2079 1881 1400 342 1097 0 $22.50 $6.38 $7.31 $1.82 Drive 976 643 300 181 132 0 $36.50 $11.68 $7.63 $0.95 Dare 1705 990 850 150 5 0 $23.00 $7.02 $8.52 $1.39 GXM79748_085 Dec. 31 2023 Page 6 Round 3 Product Analysis Allows you to identify the relative strength of your products compared with the competition where they are superior and where they need improvement. Top Products In Budget Region Americas Europe Asia Pacific Name Units Sold Price Customer Service Satisfaction Accy Speed Life Age Region Kit Material Labor Contrib. Costs Costs Margin Cake 1,301 $25.00 28 8.0 8.0 17,000 2.2 Yes $7.79 $5.89 43.36% Cookie 1,066 $25.50 22 7.5 7.5 16,000 3.3 No $6.78 $5.90 48.52% Daze 1,056 $23.00 21 7.2 7.2 14,000 3.3 Yes $6.80 $4.49 48.97% Dare 807 $23.50 20 8.1 8.1 15,000 1.8 No $7.03 $4.46 50.10% Candy 601 $26.00 15 8.0 8.0 16,000 0.9 No $7.21 $5.93 49.38% Able 141 $29.50 9 7.5 7.5 14,000 2.1 Yes $7.98 $8.15 45.30% Acre 20 $31.00 2 10.9 10.9 23,000 2.8 Yes $13.66 $8.15 28.39% Drive 6 $37.00 0 11.3 11.3 21,000 1.2 Yes $11.83 $4.55 54.10% Daze 1,024 23.10 15 7.2 7.2 14,000 3.3 No $5.94 $10.21 9.39% Cookie 990 24.15 15 7.5 7.5 16,000 3.3 No $6.79 $10.32 12.43% Cake 959 25.20 15 8.0 8.0 17,000 2.2 No $7.27 $5.93 30.95% Dare 813 23.63 15 8.1 8.1 15,000 1.8 No $7.02 $12.67 0.98% Candy 482 26.25 9 8.0 8.0 16,000 0.9 No $7.21 $12.67 8.50% Able 96 30.98 7 7.5 7.5 14,000 2.1 No $7.68 $8.15 36.15% Drive 6 37.80 0 11.3 11.3 21,000 1.2 No $11.43 $12.42 24.48% Cake 1,467 S$23.40 29 8.0 8.0 17,000 2.2 Yes $7.73 $12.67 10.26% Cookie 1,256 S$22.50 23 7.5 7.5 16,000 3.3 No $6.79 $12.67 10.75% Able 94 S$31.50 3 7.5 7.5 14,000 2.1 Yes $7.98 $8.15 46.75% Acre 19 S$30.15 1 10.9 10.9 23,000 2.8 Yes $13.66 $8.15 27.37% GXM79748_085 Dec. 31 2023 Page 7 Round 3 Product Analysis Allows you to identify the relative strength of your products compared with the competition where they are superior and where they need improvement. Top Products In Performance Region Americas Europe Asia Pacific Name Units Sold Price Customer Service Satisfaction Accy Speed Life Age Region Kit Material Labor Contrib. Costs Costs Margin Bold 1,126 $38.50 52 12.2 12.2 20,000 1.4 Yes $12.77 $9.57 40.04% Baker 1,067 $38.00 44 12.0 12.0 21,000 1.5 No $12.17 $9.57 40.93% Drive 587 $37.00 29 11.3 11.3 21,000 1.2 Yes $11.83 $4.55 54.10% Acre 584 $31.00 19 10.9 10.9 23,000 2.8 Yes $13.66 $8.15 28.39% Dare 54 $23.50 0 8.1 8.1 15,000 1.8 No $7.03 $4.46 50.10% Candy 32 $26.00 0 8.0 8.0 16,000 0.9 No $7.21 $5.93 49.38% Able 8 $29.50 0 7.5 7.5 14,000 2.1 Yes $7.98 $8.15 45.30% Cake 6 $25.00 0 8.0 8.0 17,000 2.2 Yes $7.79 $5.89 43.36% Baker 1,219 36.75 54 12.0 12.0 21,000 1.5 Yes $13.33 $9.70 22.64% Bold 1,074 38.85 54 12.2 12.2 20,000 1.4 Yes $12.74 $12.41 20.47% Drive 377 37.80 20 11.3 11.3 21,000 1.2 No $11.43 $12.42 24.48% Dare 31 23.63 0 8.1 8.1 15,000 1.8 No $7.02 $12.67 0.98% Candy 17 26.25 0 8.0 8.0 16,000 0.9 No $7.21 $12.67 8.50% Able 3 30.98 0 7.5 7.5 14,000 2.1 No $7.68 $8.15 36.15% Cake 2 25.20 0 8.0 8.0 17,000 2.2 No $7.27 $5.93 30.95% Baker 791 S$34.20 35 12.0 12.0 21,000 1.5 No $12.16 $12.58 26.10% Bold 776 S$35.10 39 12.2 12.2 20,000 1.4 No $11.82 $12.65 27.46% Acre 326 S$30.15 13 10.9 10.9 23,000 2.8 Yes $13.66 $8.15 27.37% Able 5 S$31.50 0 7.5 7.5 14,000 2.1 Yes $7.98 $8.15 46.75% Cake 4 S$23.40 0 8.0 8.0 17,000 2.2 Yes $7.73 $12.67 10.26% GXM79748_085 Dec. 31 2023 Page 8 Round 3 Marketing Analysis The Marketing Analysis pages present a comprehensive overview of market demand by segment and region, plus your sales and marketing performance compared with your competitors. Americas Budget Seg %: Region Seg %: Industry Total Demand Total Sales(Seg) Unmet Demand 59% 47% 4,996 4,996 0 Growth Rate FX Rate 5.0% $1.00 Buying Criteria Expectations Importance Local Price $11.50$31.50 49% Age 3.0 16% Positioning (Speed 8.3, Accuracy 8.3) 24% Service Life 14,00020,000 11% Top Products In Americas Name Actual Sales Sales Ptnl. Sales Stock Out Market Share Local Price Satisfaction Marketing Prod Promo Investments Reg Promo Awareness Prod Sales Reg Sales Accessibility Speed Specs Accuracy Service Life Revision Date Age Dec. 31 Region Kit Cake 1,301 1,147 No 26.0% $25.00 28 $1,000 $1,000 64% $1,000 $1,500 82% 8.0 8.0 17,000 Aug23 2.2 Yes Cookie 1,066 941 No 21.3% $25.50 22 $1,000 $1,000 61% $1,000 $1,500 82% 7.5 7.5 16,000 Jan23 3.3 No Daze 1,056 931 No 21.1% $23.00 21 $1,000 $1,000 64% $1,250 $1,500 68% 7.2 7.2 14,000 Jul22 3.3 Yes Dare 807 716 No 16.2% $23.50 20 $1,000 $1,000 53% $1,200 $1,500 68% 8.1 8.1 15,000 Mar22 1.8 No Candy 601 537 No 12.0% $26.00 15 $1,000 $1,000 46% $1,600 $1,500 82% 8.0 8.0 16,000 Feb23 0.9 No Able 141 700 Yes 2.8% $29.50 9 $1,000 $1,000 55% $1,000 $1,000 56% 7.5 7.5 14,000 Sep23 2.1 Yes Acre 20 19 No 0.4% $31.00 2 $1,000 $1,000 51% $1,000 $1,000 56% 10.9 10.9 23,000 Jul22 2.8 Yes Drive 6 5 No 0.1% $37.00 0 $1,500 $1,000 85% $1,500 $1,500 68% 11.3 11.3 21,000 Oct23 1.2 Yes GXM79748_085 Dec. 31 2023 Page 9 Round 3 Marketing Analysis The Marketing Analysis pages present a comprehensive overview of market demand by segment and region, plus your sales and marketing performance compared with your competitors. Americas Performance Seg %: Region Seg %: Industry Total Demand Total Sales(Seg) Unmet Demand Buying Criteria Positioning Age Service Life Local Price 41% 26% 3,464 3,464 0 Growth Rate FX Rate 10.0% $1.00 Expectations Importance (Speed 12.3, Accuracy 35% 12.3) 0.0 17,00023,000 $21.50$41.50 Top Products In Americas Name Actual Sales Sales Ptnl. Sales Stock Out Market Share Local Price Satisfaction Marketing Prod Promo Investments Reg Promo Awareness Prod Sales Reg Sales Accessibility Speed Specs Accuracy Service Life Revision Date Age Dec. 31 Region Kit Bold 1,126 1,113 No 32.5% $38.50 52 $1,500 $500 78% $2,000 $500 87% 12.2 12.2 20,000 Jul23 1.4 Yes Baker 1,067 1,054 No 30.8% $38.00 44 $1,000 $500 68% $1,500 $500 87% 12.0 12.0 21,000 May23 1.5 No 29% 20% 16% Drive 587 580 No 17.0% $37.00 29 $1,500 $1,000 85% $1,500 $1,500 55% 11.3 11.3 21,000 Oct23 1.2 Yes Acre 584 577 No 16.9% $31.00 19 $1,000 $1,000 51% $1,000 $1,000 64% 10.9 10.9 23,000 Jul22 2.8 Yes Dare 54 53 No 1.6% $23.50 0 $1,000 $1,000 53% $1,200 $1,500 55% 8.1 8.1 15,000 Mar22 1.8 No Candy 32 32 No 0.9% $26.00 0 $1,000 $1,000 46% $1,600 $1,500 14% 8.0 8.0 16,000 Feb23 0.9 No Able 8 49 Yes 0.2% $29.50 0 $1,000 $1,000 55% $1,000 $1,000 64% 7.5 7.5 14,000 Sep23 2.1 Yes Cake 6 6 No 0.2% $25.00 0 $1,000 $1,000 64% $1,000 $1,500 14% 8.0 8.0 17,000 Aug23 2.2 Yes GXM79748_085 Dec. 31 2023 Page 10 Round 3 Marketing Analysis The Marketing Analysis pages present a comprehensive overview of market demand by segment and region, plus your sales and marketing performance compared with your competitors. Europe Budget Seg %: Region Seg %: Industry Total Demand Total Sales(Seg) Unmet Demand 62% 16% 4,370 4,370 0 Growth Rate FX Rate 15.0% $1.05 Buying Criteria Expectations Importance Local Price 11.5031.50 45% Positioning (Speed 8.3, Accuracy 8.3) 22% Age 3.0 19% Service Life 14,00020,000 14% Top Products In Europe Name Actual Sales Sales Ptnl. Sales Stock Out Market Share Local Price Satisfaction Marketing Prod Promo Investments Reg Promo Awareness Prod Sales Reg Sales Accessibility Speed Specs Accuracy Service Life Revision Date Age Dec. 31 Region Kit Daze 1,024 837 No 23.4% 23.10 15 $1,000 $500 48% $1,000 $1,000 46% 7.2 7.2 14,000 Jul22 3.3 No Cookie 990 852 No 22.7% 24.15 15 $1,000 $0 37% $1,000 $0 32% 7.5 7.5 16,000 Jan23 3.3 No Cake 959 823 No 21.9% 25.20 15 $1,000 $0 37% $1,000 $0 32% 8.0 8.0 17,000 Aug23 2.2 No Dare 813 690 No 18.6% 23.63 15 $1,000 $500 45% $1,000 $1,000 46% 8.1 8.1 15,000 Mar22 1.8 No Candy 482 418 No 11.0% 26.25 9 $1,000 $0 37% $1,000 $0 32% 8.0 8.0 16,000 Feb23 0.9 No Able 96 745 Yes 2.2% 30.98 7 $1,000 $0 58% $1,000 $0 43% 7.5 7.5 14,000 Sep23 2.1 No Drive 6 5 No 0.1% 37.80 0 $1,400 $500 63% $1,500 $1,000 46% 11.3 11.3 21,000 Oct23 1.2 No GXM79748_085 Dec. 31 2023 Page 11 Round 3 Marketing Analysis The Marketing Analysis pages present a comprehensive overview of market demand by segment and region, plus your sales and marketing performance compared with your competitors. Europe Performance Seg %: Region Seg %: Industry Total Demand Total Sales(Seg) Unmet Demand Buying Criteria Positioning Age Service Life Local Price 38% 6% 2,724 2,724 0 Growth Rate FX Rate 25.0% $1.05 Expectations Importance (Speed 12.3, Accuracy 43% 12.3) 0.0 17,00023,000 21.5041.50 Top Products In Europe Name Actual Sales Sales Ptnl. Sales Stock Out Market Share Local Price Satisfaction Marketing Prod Promo Investments Reg Promo Awareness Prod Sales Reg Sales Accessibility Speed Specs Accuracy Service Life Revision Date Age Dec. 31 Region Kit Baker 1,219 1,208 No 44.8% 36.75 54 $1,250 $500 70% $2,000 $500 84% 12.0 12.0 21,000 May23 1.5 Yes Bold 1,074 1,064 No 39.4% 38.85 54 $1,500 $500 81% $1,000 $500 84% 12.2 12.2 20,000 Jul23 1.4 Yes 24% 21% 12% Drive 377 374 No 13.8% 37.80 20 $1,400 $500 63% $1,500 $1,000 43% 11.3 11.3 21,000 Oct23 1.2 No Dare 31 31 No 1.2% 23.63 0 $1,000 $500 45% $1,000 $1,000 43% 8.1 8.1 15,000 Mar22 1.8 No Candy 17 17 No 0.6% 26.25 0 $1,000 $0 37% $1,000 $0 0% 8.0 8.0 16,000 Feb23 0.9 No Able 3 27 Yes 0.1% 30.98 0 $1,000 $0 58% $1,000 $0 28% 7.5 7.5 14,000 Sep23 2.1 No Cake 2 2 No 0.1% 25.20 0 $1,000 $0 37% $1,000 $0 0% 8.0 8.0 17,000 Aug23 2.2 No GXM79748_085 Dec. 31 2023 Page 12 Round 3 Marketing Analysis The Marketing Analysis pages present a comprehensive overview of market demand by segment and region, plus your sales and marketing performance compared with your competitors. Asia Pacific Budget Seg %: Region Seg %: Industry Total Demand Total Sales(Seg) Unmet Demand 60% 4% 2,837 2,837 0 Growth Rate FX Rate 22.0% $0.90 Buying Criteria Expectations Importance Local Price S$11.50S$31.50 52% Positioning (Speed 8.3, Accuracy 8.3) 19% Service Life 14,00020,000 20% Age 3.0 11% Top Products In Asia Pacific Name Actual Sales Sales Ptnl. Sales Stock Out Market Share Local Price Satisfaction Marketing Prod Promo Investments Reg Promo Awareness Prod Sales Reg Sales Accessibility Speed Specs Accuracy Service Life Revision Date Age Dec. 31 Region Kit Cake 1,467 1,301 No 51.7% S$23.40 29 $1,000 $1,000 63% $1,500 $1,000 73% 8.0 8.0 17,000 Aug23 2.2 Yes Cookie 1,256 1,114 No 44.3% S$22.50 23 $1,000 $1,000 62% $1,000 $1,000 73% 7.5 7.5 16,000 Jan23 3.3 No Able 94 403 Yes 3.3% S$31.50 3 $1,000 $0 40% $1,000 $0 12% 7.5 7.5 14,000 Sep23 2.1 Yes Acre 19 19 No 0.7% S$30.15 1 $1,000 $0 28% $1,000 $0 12% 10.9 10.9 23,000 Jul22 2.8 Yes GXM79748_085 Dec. 31 2023 Page 13 Round 3 Marketing Analysis The Marketing Analysis pages present a comprehensive overview of market demand by segment and region, plus your sales and marketing performance compared with your competitors. Asia Pacific Performance Seg %: Region Seg %: Industry Total Demand Total Sales(Seg) Unmet Demand Buying Criteria Positioning Age Service Life Local Price 40% 2% 1,902 1,902 0 Growth Rate FX Rate 33.0% $0.90 Expectations Importance (Speed 12.3, Accuracy 36% 12.3) 0.0 17,00023,000 S$21.50S$41.50 Top Products In Asia Pacific Name Actual Sales Sales Ptnl. Sales Stock Out Market Share Local Price Satisfaction Marketing Prod Promo Investments Reg Promo Awareness Prod Sales Reg Sales Accessibility Speed Specs Accuracy Service Life Revision Date Age Dec. 31 Region Kit Baker 791 765 No 41.6% S$34.20 35 $1,000 $500 46% $1,500 $1,000 61% 12.0 12.0 21,000 May23 1.5 No Bold 776 751 No 40.8% S$35.10 39 $1,500 $500 63% $2,000 $1,000 61% 12.2 12.2 20,000 Jul23 1.4 No 23% 26% 15% Acre 326 353 No 17.1% S$30.15 13 $1,000 $0 28% $1,000 $0 20% 10.9 10.9 23,000 Jul22 2.8 Yes Able 5 28 Yes 0.3% S$31.50 0 $1,000 $0 40% $1,000 $0 20% 7.5 7.5 14,000 Sep23 2.1 Yes Cake 4 4 No 0.2% S$23.40 0 $1,000 $1,000 63% $1,500 $1,000 13% 8.0 8.0 17,000 Aug23 2.2 Yes GXM79748_085 Dec. 31 2023 Page 14 Round 3 Market Share Report The Market Share Report is a snapshot of how well your products sold compared with potential sales. If a product undersold its potential, it stocked out. Remember products can stock out midyear if demand is high. Americas Budget Able Acre Cake Cookie Candy Daze Drive Dare Performance Able Acre Baker Bold Cake Cookie Candy Drive Dare Europe Asia Pacific Total Actual 3% 0% 26% 21% 12% 21% 0% 16% Potential 14% 0% 23% 19% 11% 19% 0% 14% Actual 2% 0% 22% 23% 11% 23% 0% 19% Potential 17% 0% 19% 19% 10% 19% 0% 16% Actual 3% 1% 52% 44% 0% 0% 0% 0% Potential 14% 1% 46% 39% 0% 0% 0% 0% Actual 3% 0% 31% 27% 9% 17% 0% 13% Potential 15% 0% 27% 24% 8% 14% 0% 12% Actual 0% 17% 31% 32% 0% 0% 1% 17% 2% Potential 1% 17% 30% 32% 0% 0% 1% 17% 2% Actual 0% 0% 45% 39% 0% 0% 1% 14% 1% Potential 1% 0% 44% 39% 0% 0% 1% 14% 1% Actual 0% 17% 42% 41% 0% 0% 0% 0% 0% Potential 1% 19% 40% 39% 0% 0% 0% 0% 0% Actual 0% 11% 38% 37% 0% 0% 1% 12% 1% Potential 1% 12% 37% 36% 0% 0% 1% 12% 1% GXM79748_085 Dec. 31 2023 Page 15 Round 3 Perceptual Map Summary The Perceptual Map is a key component to understanding the product landscape in your industry. It shows all current products (with specs). The table below shows when new products will enter the market, but not where. Perceptual Map Team Product Name Andrews Able Acre Baker Baldwin Chester Digby Speed Accy Service Life Revised Region Kit Sold In 7.5 7.5 14,000 16Sep23 A, AP A, E, AP 10.9 10.9 23,000 18Jul22 A, AP A, AP 12.0 12.0 21,000 02May23 E A, E, AP Bold 12.2 12.2 20,000 20Jul23 A, E A, E, AP Cake 8.0 8.0 17,000 28Aug23 A, AP A, E, AP Cookie 7.5 7.5 16,000 29Jan23 A, E, AP Candy 8.0 8.0 16,000 10Feb23 A, E Daze 7.2 7.2 14,000 27Jul22 A A, E Drive 11.3 11.3 21,000 24Oct23 A A, E Dare 8.1 8.1 15,000 24Mar22 A, E 1. What is the Profit Margin of Baldwin in Europe? 4.0 % 30.0 % 12.6 % 13.8 % 2. Which description best fits Chester in your industry? For clarity: A differentiator competes through good designs, high awareness, and easy accessibility. A cost leader competes on price by reducing costs and passing the savings to customers. A broad player competes in all parts of the market. A niche player competes in selected parts of the market. Which of these four statements best describes this competitor? Chester is a global broad differentiator. Chester is a global niche cost leader. Chester is a global niche differentiator. Chester is a local broad cost leader. 3. In order to sell a product at a profit, the product must be priced higher than the total cost to build the unit, plus period expenses and overhead. At the end of last year, Digby had their product Daze aimed at the Americas Budget segment. Use the Globe's Product Analysis to find Daze's production cost (labor + materials) in the Americas region. Exclude possible inventory carrying costs. Assume period expenses and overhead total 50% of their production cost. What is the minimum price the product could have been sold for in the American region to cover the unit cost, period expenses, and overhead? $11.30 $23.00 $5.65 $16.95 4. Of Andrews Company's products, which earned the largest Net Margin as a percentage of its sales? Use the Annual Report to find this answer. Note: If all values are negative, select the product with the smallest negative net margin as a percentage of sales. Able Acre 5. Baldwin Corp. ended the year carrying $35,816,720 worth of inventory. Had they sold their entire inventory at their current prices, how much more revenue would it have brought to Baldwin Corp.? $21,555,210 $35,816,720 $57,371,929 $78,927,139 6. Based on the strategies of Baldwin and Digby, which of the following statements are true? (Select 4) Digby focuses on reaching customers in all regions. Baldwin positions their products in the Performance segment to maximize their strategy. Baldwin should raise automation levels to 10.0 to expand on their current strategy. Baldwin focuses on reaching customers in all regions. Digby can expand on their current strategy by repositioning their products to the Performance segment. Baldwin has higher plant automation than Digby. Digby has lower average product costs than Baldwin. Baldwin must rely on consistent investments in R&D to continue developing and updating their product line