Question
There are no results for in an effort to attract and retain air passengers, metropolitan international airport has implemented several ... in an effort to
There are no results for in an effort to attract and retain air passengers, metropolitan international airport has implemented several ... in an effort to attract and retain air passengers, metropolitan international airport has implemented several initiatives over the past year focused on improving the customer experience at airport restaurants and retail outlets (shops). management also believed that upgrading the free wifi network would enhance passengers' experiences at the airport. while overall customer satisfaction with the airport has been a metric included on the airport's balanced scorecard for several years, general manager parks gheesling has collected more detailed customer satisfaction data to help assess the initiatives' success. gheesling has asked you to examine the data to determine if the initiatives appear to be increasing customer satisfaction. to begin your analysis, review the information in the "question legend" tab of the excel workbook to understand the data and possible passenger responses. the "year 1" tab presents data collected before implementing the initiatives; the "year 2" tab presents data collected after implementing the initiatives. required (a) what percentage of surveyed passengers purchased items from the airport stores before the initiatives were implemented? from the airport restaurants? used the free wifi? hint: using excel's countif formula will help with this calculation. (b) what percentage of surveyed passengers purchased items from the airport stores after the initiatives were implemented? from the airport restaurants? used the free wifi? hint: using excel's countif formula will help with this calculation. (c) what was the average customer satisfaction score for food quality before the initiatives were implemented? for free wifi? for the airport as a whole? hint: you will find excel's averageifs formula useful for completing this analysis. (d) what was the average customer satisfaction score for food quality after the
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