Think about a product or service you recently purchased that originated from a company whose Mission includes a focus on sustainability or social impact. In other words, a company that "does well by doing good."

• What was the name of the company and what did you purchase?
• Why did you choose to purchase that particular product or service?
• Did the company'sposition on sustainability or social impact influence your purchase decision?
• Compared to its competitors in the industry, how was the product priced?
• Would you purchase the product in the future?Why or why not?
• How is this company performing in their sector? Are they able to compete and stay true to their Mission?