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Think of any product you have used and like. If you were trying to sell that product, what rational appeals would you use? What emotional
Think of any product you have used and like. If you were trying to sell that product, what rational appeals would you use? What emotional appeals would you use?
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Lets consider a highquality noisecanceling headphones product as an example Rational Appeals 1 Advan...
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Smith and Roberson Business Law
Authors: Richard A. Mann, Barry S. Roberts
15th Edition
1285141903, 1285141903, 9781285141909, 978-0538473637
