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Thinking back to the Food Trends Assignment in Week 3 - and your work for Starbucks: 1. What qualitative data could you provide to
Thinking back to the Food Trends Assignment in Week 3 - and your work for Starbucks: 1. What qualitative data could you provide to your boss to improve their understanding of how the customer feels about being healthy and sustainable. 2. Explain the challenges of addressing the credibility of qualitative data - What can you do to assure your client that the qualitative primary data you have provided them are accurate and timely?
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