This activity is important because marketing channels rely on logistics to make products available to consumers and industrial users. As a marketing manager, one must manage the marketing channels logistics to get the right amount of the right products to the right place at the right time at the lowest possible cost.

The goal of this exercise is to demonstrate your understanding of the total logistic cost factors, which are expenses to be minimized.

6. Because compact fluorescent light bulbs (CFLs) contain the hazardous material mercury, manufacturers such as Phillips have invested in the recycling process for CFLs.

(Click to select) Inventory, Order Processing, Stockouts, Warehousing & Materials Handling, Transportation, Return Products Handling

8. Walgreens has 14 distribution centers in the United States that are used to facilitate sorting and consolidating of products from different manufacturing plants or suppliers.

(Click to select) Inventory, Stockouts, Return Products Handling, Transportation, Order Processing, Warehousing & Materials Handling