This activity is important because understanding retailing is an important responsibility for marketing managers. There are many forms of retailing and many ways to classify retailers. For example, retailers can be classified by the form of ownership, level of service, or type of merchandise line. The goal of this activity is to demonstrate your understanding of the different ways of classifying retailers. For each retailer, select the appropriate retail classification as described. 1. Ace Hardware is a dealer-owned cooperative that supplies merchandise to its more than 5,000 franchised stores across the United States. 2. Form of Ownership-Independent Retailer Form of Ownership-Corporate Chain Form of Ownership-Contractual System Level of Service-Full Service 3. Level of Service-Limited Service Level of Service-Self Service Merchandise Lines-Great Depth Merchandise Lines-Great Breadth t their own cart, locate, and choose the products they want to buy, check themselves out, 4. Tesco is a British multinational grocer with over 3,400 stores. All Tesco stores share common purchasing and operate under centralized decision makina. 5. While customers are often on their own at Target, service can be found in the electronics department, dressing rooms, and snack bar. Additionally, customers can open a Target credit or debit card to pay for their purchases. 6. Blue Heron Gift \& Boutique is a unique store located near the Chesapeake Bay. The store's owner enjoys the freedom to select products that reflect nautical theme of her hometown. 7. Designer Shoe Warehouse carries shoes, boots, and sandals in many sizes for men, women, and children. It has thousands of pairs of shoes available in its stores and website. 8. Customers shopping at Nordstrom can feel spoiled by all of the attention. Personalized shoppers keep track of their top customers' preferences and call them to let them know when new products have arrived. Classifying Retail Outlets This activity is important because understanding retailing is an important responsibility for marketing managers. There are many forms of retailing and many ways to classify retailers. For example, retailers can be classified by the form of ownership, level of service, or type of merchandise line. The goal of this activity is to demonstrate your understanding of the different ways of classifying retailers. For each retailer, select the appropriate retail classification as described. 1. Ace Hardware is a dealer-owned cooperative that supplies merchandise to its more than 5,000 franchised stores across the United States. 2. Shoppers at Costco Wholesale Club get their own cart, locate, and choose the products they want to buy, check themselves out, and box their own purchases. 3. Dollar General Stores carry a little bit of a lot of different things. From toothbrushes to spaghetti sauce to socks, you can probably find a few of each at the Dollar General. 4. Tesco is a British multinational grocer with over 3,400 stores. All Tesco stores share common purchasing and operate under centralized decision makina. 5. While customers are often on their own at Target, service can be found in the electronics department, dressing rooms, and snack bar. Additionallv. customers can onen a Target credit or debit card to pay for their purchases. 6. Blue Heron Gift \& Boutique is a unique store located near the Chesapeake Bay. The store's owner enjoys the freedom to select products that reflect nautical theme of her hometown. 7. Designer Shoe Warehouse carries shoes, boots, and sandals in many sizes for men, women, and children. It has thousands of pairs of shoes available in its stores and website. 8. Customers shopping at Nordstrom can feel spoiled by all of the attention. Personalized shoppers keep track of their top customers' preferences and call them to let them know when new products have arrived