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This assignment must be submitted using the Final Group Project Submission Template at the end of this document. Based on the decisions you've made in

This assignment must be submitted using the Final Group Project Submission Template at the end of this document.

Based on the decisions you've made in the first three group assignments, you will now plan a digital marketing campaign that promotes your offering to your target market using your brand voice.

Specifically, you will create the following for your campaign:

  • Keyword list
  • Social Media posts
  • Content marketing pieces
  • Paid Search ad
  • Paid Facebook ad
  • YouTube Video ad (minimum 30 to 60 seconds max)
  • TikTok Promotion Video (minimum 5 seconds to 15 seconds max)
  • Landing page

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