Question
This case describes Amazons growth strategy as of early 2000, and a critique of the strategy and performance from a credit analyst at Lehman Brothers,
This case describes Amazons growth strategy as of early 2000, and a critique of the strategy and performance from a credit analyst at Lehman Brothers, Ravi Suria. This is one of the first critical reports on the company (and the dot com sector in general), and precedes the burst of the dotcom bubble. You are asked to evaluate the analysts report, and the subsequent market reaction.
The case provides a variety of learning opportunities: (1) an evaluation of a companys strategy and performance from a credit analysis perspective; (2) an appreciation of the potential value of contrarian thinking in fundamental analysis; and (3) the analysis of the type of strategies and market conditions that fueled the dotcom bubble. Assigned Case Questions:
1. What is your assessment of the long-term viability of Amazon's business model? 2. Do you agree with Ravi Suria's analysis of the credit risks associated with Amazon's bonds? 3. Why did the markets (both bond and stock) react so significantly to Suria's report?
Can you send me the link to send you the copy of the case.
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