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This case study relates to GreenThumb Haven, an Australian wholesale and retail supplier of gardening supplies. For this case study, assume you are GreenThumb Haven's
This case study relates to GreenThumb Haven, an Australian wholesale and retail supplier of gardening supplies. For this case study, assume you are GreenThumb Haven's new CIO (Chief Information Officer). From an IT point of view, you need to: 1. Decompose the following data regarding GreenThumb Haven into SWOT categories 2. Assign each item to a segment of Porter's Value Chain Model 3. Assign each Weakness and Threat to a segment of Porter's Competitive Forces Model 4. Assign each Strength or Opportunity to a segment of Ansoff's Matrix 5. Identify how each Weakness and Threat may be addressed by a Strength or Opportunity. Your resulting table (matrix) should look something like the example below. It may not all fit on one page (this is ok), and there may not be an entry in every cell of the matrix (also ok; for example, not every weakness may have a strength or opportunity to address it)
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