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This dynamic business environment affects a marketer's decision-making and company performance strategies and consists of components such political forces, economic forces, socio-cultural forces and
This dynamic business environment affects a marketer's decision-making and company performance strategies and consists of components such political forces, economic forces, socio-cultural forces and demographic forces, technological forces, Legal forces, ecology and physical forces. A. Task environment O B. Internal Environment O C. Macro-environment O D. Micro- Environment
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