Question
This is the sixth Business Research Analyst Capstone Project installment as outlined in Module 0 located in the Learning Modules section. You will complete this
This is the sixth Business Research Analyst Capstone Project installment as outlined in Module 0 located in the Learning Modules section.
You will complete this discussion based on the personality characteristics of an entrepreneur, the key elements of a business plan, and the resources available for entrepreneurs through the U.S. Small Business Administration.
Your boss believes that the future growth of your Capstone employer will be based on thinking like an entrepreneur, having an effective business plan, and leveraging the resources available through the Small Business Administration. In order to provide your Capstone boss with insight into this subject matter, you will respond to the following questions:
- Think about an entrepreneur that you are impressed with or would like to know more about. For example, the person could be well-established and from 100+ years ago such as Henry Ford, from the current generation such as Jay-Z, online - such as your favorite social media influencer, or a family member or a friend. The choice is yours. Research this person online (and include website link) or interview them (if available). Summarize the business and describe five personality traits (of the nine that we learned about) that you believe are exhibited by this entrepreneur.
- Assume that you were available to interview your selected entrepreneur at the time that they were starting their business. Summarize the key elements of their business plan by addressing the following:
- Describe the purpose of the executive summary, mission and vision statement, and company overview.
- Based on the product or service that the entrepreneur provides, describe the elements that you believe would be included in their marketing plan and their product and/or service plan.
- Describe the purpose of the management plan, operating plan, and financial plan. If you were to rank these in order of importance, indicate the order and provide your rationale.
- Explore the U.S. Small Business Administration website, select and review two resources available for entrepreneurs, and summarize the purpose of each.
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