This question focuses on the functions of purchasing & procurement, and supplier relationship management.

a)Using the Kraljic Matrix, describe which quadrant of the matrix the supplier ofboxes for packagingwould be in for a mobile phone manufacturer.Explain the reasons for your response.

b)Once again using the Kraljic Matrix, describe which quadrant of the matrix would the supplier oftouchscreenswould be in for a mobile phone manufacturer. Explain the reasons for your response.

c)Would you recommend single sourcing or multiple sourcing for the procurement of touchscreens? Explain the reasons for your response.