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this question is of consumer behaviour You study the consumers' perceived risk of going to a spa treatment (such as a hot stone massage or
this question is of consumer behaviour
You study the consumers' perceived risk of going to a spa treatment (such as a hot stone massage or a body wrap). Use your imagination and identify how exactly different types of perceived risk might be experienced by a consumer (Lauren) in this situation (one of them is explained for you): Financial risk: Lauren is a student and does not have a lot of money. Going to a spa is a big purchase for her and she wants to make a wise choice, as there are many options. She is also considering whether it is something that she can afford right now, and whether she should treat herself, as there are more important purchases she needs to make. She wants to have a relaxing experience, but there are many other ways to relax too. Performance or functional risk: Your answer Physical risk: Your answer 335&page=2 ocial risk. Your answer relax too. Performance or functional risk: Your answer Physical risk: Your answer Social risk: Your answer Psychological risk: Your answer Time risk: Your Step by Step Solution
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