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This Question is part of the Pinterest Brand Audit. Q: How are the extensions ( of Pinterest ) positioned and how do they contribute to
This Question is part of the Pinterest Brand Audit. Q: How are the extensions ( of Pinterest ) positioned and how do they contribute to brand equity? How have they leveraged the core associations of the brand to create these extension?
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Global Strategy
Authors: Mike W. Peng
5th Edition
0357512367, 978-0357512364
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