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This strategy often involves a highly centralized operation by HQ to achieve a strong level of coordination and integration across branches. Companies adopting this strategy
This strategy often involves a highly centralized operation by HQ to achieve a strong level of coordination and integration across branches. Companies adopting this strategy are often capable of providing highly standardized products and services with competent quality control. Examples include Intel, Boeing, and SAP.
international strategy
global strategy
multidomestic strategy
transnational strategy
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