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Three firms below have bought expensive manufacturing systems that allow the flexible production and changeover time between products to take place within seconds. Based on

Three firms below have bought expensive manufacturing systems that allow the flexible production and changeover time between products to take place within seconds. Based on the annual report below, which firm or firms is/are of a better strategic fit among these 3, meaning a better match between its process architecture and its product output? Explain what makes that company a better performer?


Firm A
 Firm B
Firm C
Number of product types sold
30
1013
Number of product types sold
20001000004000
Number of new products introduced in the past year
835


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