tiltinwa'j,r Manufacturing is a large organization that manufactures machine tools used by workers in vari ous industries. In recent years, sales of the company's products have begun to fall as a result of increasing competition. Customers have also begun to complain about the quality of Conway's products. In response, Conway.r decided to design some new, highquality products. The research and development department was asked to develop some new designs for several of Conway's hest~selling products. When the engineer- ing department looked at the designs, they rejected them outright, saying that they were not very good. Engineering then revised the designs and sent them to the production department. However, the proh ductiun department responded by sending them back to the engineering department, insisting that they would be impossible to product. In the mean- time, the marketing department had begun a cam- paign based on the material they had received from the research and development department. One year later, Conway was still no closer to producing new products. In the meantime, more customers Were complaining and threatening to nd new suppliers, and the competition continued to take more and more of Conway's business. 1. Describe the structure of Conway Manucm. ing. 1'rhar. are some of the problems that Conway.- is having? Is organizational structure a factor? ' 2. What would he the most e'ective structure to design new, high-quality products in a short period of time? What are some methods for improving coordination