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To be profitable and to grow, firms need a competitive advantage that is based on products or services that are valuable, rare, and difficult to
To be profitable and to grow, firms need a competitive advantage that is based on products or services that are valuable, rare, and difficult to imitate. Which of these examples is mostly likely to have a competitive advantage?
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a catsitting service, where you take care of people's cats when they are on vacation
an independent book store that sells used books, knickknacks
a souvenir shop in a beach town that sells dried sand dollars, jewelry made of shells, and tiedyed shirts
a portraitpainting service by a very talented artist who is known for her ability to make all men look handsome and all women look beautiful
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